• Press Release
  • 2022-01-09
  • OPPO and Shopee bring the latest OPPO Reno7 5G exclusively to shoppers with the year’s biggest OPPO Super Brand Day sale

    • Unleash unlimited potential in professional-quality portrait photos and videos with the AI-enhanced OPPO Reno7 5G
    • "Unlimited Me, In Portrait" Super Brand Day sale runs from 13 February
    • Exclusive launch perks include Gift with Purchase of Reno7 5G, available only to Shopee users

    9 February 2022, SINGAPORE – Leading global smart device company, OPPO, today announced the launch of the latest addition to its Reno series, the OPPO Reno7 5G. Available exclusively through OPPO’s official store on Shopee Mall, the region’s leading online mall for the best deals direct from brands and retailers, the Reno7 5G offers an outstanding camera configuration and AI-enhanced imaging features, making it the portrait expert capable of capturing DSLR-like images through features like Portrait Mode, Bokeh Flare Portrait Video, and more.

    Starting from 13 February in Singapore, the regional OPPO Super Brand Day with Shopee will run across six markets. Throughout this period, shoppers will be treated to exclusive deals such as gifts with every purchase of Reno7 Series 5G while stocks last.

    Since launching on Shopee, the OPPO Reno7 Pro 5G has received an outstanding 4.9-star rating on average, impressing users with its ultra-slim design, superior camera configuration and AI-enhanced imaging features that delivers great value for money.

    With e-commerce growing 62% year-on-year and expected to reach US$360 billion by 20251, OPPO aims to unlock further growth opportunities in Southeast Asia by leveraging Shopee’s wide base of mobile-first and digitally savvy users in the region. The exclusive launch with Shopee not only enables OPPO to reach more new users but will also help OPPO build deeper connections with customers using tools such as Shopee Live to share the Reno7 series’ innovative technologies. Users will also get to enjoy special deals on various OPPO products during the campaign.

    "Since establishing in 2004, OPPO continues to drive a strong foothold in both offline and online channels. We are excited to partner with Shopee on this exclusive launch of the latest Reno7 series, further expanding our reach and online penetration in Southeast Asia and Singapore where mobile-first users are fast-growing. This year, we look forward to build on the momentum and success we achieved in 2021, including the honour of being part of Shopee’s inaugural ‘$100 Million Dollar Club’. We will continue to work with Shopee to create innovative and exciting brand experiences to better serve our customers online,” said Dylan Yu, Marketing Director, OPPO Singapore.

    Zhou Junjie, Chief Commercial Officer, Shopee, added, “We are glad to continue partnering with OPPO to bring their highly innovative, appealing and quality smartphones to our users. They have been one of the fastest-growing mobile brands on Shopee and are well-loved by consumers in Singapore. We are happy to be the exclusive partner for this launch and look forward to a successful Super Brand Day and more exciting and exclusive collaborations with OPPO in the future.”

    Alongside its professional camera capabilities, the Reno7 5G also features the iconic OPPO Glow design with the industry-first use of Laser Direct Imaging (LDI) technology on the exterior of a smartphone, giving it an even more refined physical texture and eye-catching appearance. Together with powerful performance provided by the MediaTek Dimensity 900, and enhanced efficiency and productivity from the newly launched ColorOS 12, the Reno7 5G is the ultimate companion for users to unleash their unlimited style in portrait.

    Revolutionary AI Enables DSLR-like Portraits on a Smartphone

    Leveraging OPPO’s AI capabilities, the Reno7 5G is equipped with powerful portrait functionality that empowers users to express all facets of their personality through more professional portraits.

    Central to the leading portrait experience is Reno7 5G’s AI-enhanced, triple, high-definition camera setup. On the back of the phone, Reno7 5G features a 64MP HD main camera, a 118-degree Ultra Wide-Angle camera, and a macro camera which can focus on subjects as close as 4cm away. Meanwhile, the front of the phone features a 32MP ultra-clear camera.

    Reno7 5G comes packed with a series of portrait features driven by leading AI technologies, including Portrait Mode, Bokeh Flare Portrait Video, and AI Highlight Video[ For more information, refer to the Appendix2. It is also equipped with a number of creative image features such as the AI Color Portrait Video, which can automatically detect the subject in the video and retain its full original colour while turning the rest of the image black and white.

    Meanwhile, the Dual-View Video helps users tell their stories from different perspectives by shooting video from both front and rear cameras simultaneously; Portrait Retouching detects different people within a video and applies different retouching effects based on identified traits. Reno7 5G also offers powerful imaging features in different scenarios, including Ultra Steady Video, Focus Tracking, Ultra-Clear 108MP Image, and Flash Snapshot.

    Ultra-slim Design Featuring the Ever-evolving OPPO Glow

    Continuing the iconic design of the Reno series, the Reno7 5G demonstrates unlimited style with its ultra-slim body, which is just 7.81 mm thick and approximately 173 g in weight3. It also features the Reno Series’ iconic OPPO Glow, this time brought to life through two all-new colours: Startrails Blue and Starry Black4.

    On the front of the Reno7 5G, the 6.4-inch AMOLED screen with 90 Hz refresh rate and 180 Hz touch sampling rate provides a more vivid and smoother viewing experience. The screen is also SGS Eye Care Display Certified as a low-blue light screen, which can help to reduce eye strain during extended use5. Moreover, Reno7 5G is also Netflix HD and Amazon Prime Video Certified, allowing users to experience high quality streaming content in even greater detail.

    Unlimited Power for a More Immersive Gaming Experience

    At the heart of the Reno7 5G is the powerful MediaTek Dimensity 900 5G SoC. Built using 6 nm process technology, it provides support for both 5G and Wi-Fi 6, ensuring faster connectivity during mobile gaming.

    The Reno7 5G also comes with 8GB of RAM and 256GB of storage as standard. With RAM Expansion technology developed by OPPO, this 8GB of RAM can be further supplemented with an additional 2GB, 3GB, or 5GB of temporary RAM allocated from unused ROM storage. Additionally, with a large 4,500 mAh battery, 65W SUPERVOOCTM charging, Super Power Saving Mode, and Super Nighttime Standby, Reno7 5G can be charged to 100% in 31 minutes and used all day even if battery is running low6.

    Building on its powerful performance foundations, OPPO has optimised the Reno7 5G to provide a more immersive gaming experience by integrating the upgraded HyperBoost suite of technologies: AI Frame Rate Stabilizer monitors system performance and temperature changes in real time and keeps frame rate drops at optimal values to ensure a smoother gaming experience; Quick Startup keeps frequently played games alive in the background, enabling users to jump into a game instantly.

    Unlimited Convenience with Brand-new ColorOS 12

    As part of the first series to come with all-new ColorOS 12, the Reno7 5G offers smart efficiency, unparalleled smoothness, and strengthened privacy for an unlimited smartphone experience.

    Thanks to Air Gestures, users can answer and mute phone calls, or control popular apps by gesturing with their hands without touching the phone. PC Connect offers more convenient ways to work between multiple devices by seamlessly connecting Reno7 5G to a PC. Once connected, files, notifications and more can be controlled between the two devices with ease.

    Aided by AI System Booster resource allocation optimisations, the comprehensive aging rate of Reno7 5G is just 2.75% after 3 years of daily use, providing a smoother and faster experience for longer. This has been verified in the TÜV SÜD 36-Months' Fluency Certification, for which Reno7 5G is the first smartphone model to receive the top A rating in fluency to date.

    Security is also enhanced at the operating system level on Reno 7 5G. Anti-Peeping for Notifications hides notification content if sensing that someone else is looking at the phone. The ultra-secure user experience has been certified by third-party organisations including ISO, and TrustArc for data security protocols.

    Market Availability and Sales Information
    • The OPPO Reno7 5G, in both Startrails Blue and Starry Black, will be available at a retail price of S$799 exclusively on OPPO’s Shopee Flagship Store from 12 February.
    • From 12 February to 4 March, users can purchase the OPPO Reno7 5G at a promotional price of S$719, and purchases made during this period will come with a pair of OPPO Enco Air earphones worth S$99, while stocks last.
    • During the promotional period (12 February till 4 March), the Enco Air 2 can also be purchased at a discounted price of S$69 (U.P S$89) – when purchased alongside the OPPO Reno7 5G – only on OPPO’s Shopee Flagship Store from 12 February.

    Find the latest deals and promotions on OPPO’s wide range of smart devices, including the Reno series and IoT products via the OPPO Official Store on Shopee Mall. Products on Shopee Mall come with 15-days free returns, 100% authenticity, and free shipping.

    Download the Shopee app for free on the App Store or Google Play Store.

    1. Google, Temasek and Bain & Company, e-Cononmy SEA 2021 Report
    2. For more information, refer to the Appendix.
    3. The thickness and the weight of Reno7 5G are based on data collected in OPPO labs. The actual size and weight may vary depending on the manufacturing process and measurement method.
    4. For more information, refer to the Appendix.
    5. Based on tests performed at OPPO labs. The actual data will differ slightly according to the test software version and the specific testing environment.
    6. Measured in tests conducted by OPPO. Actual charging time may vary depending on the specific condition of the device or individual differences, such as environmental temperature or performance degradation after battery use.



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