November 12th, 2019, Tuesday – World-leading smartphone brand OPPO will unveil its Reno2F Series for the Kenyan market in Nairobi on this November, promising to redefine the limits of users’ creativity. The latest iteration of OPPO’s successful Reno series will come equipped with a slew of photography-enhancing features, including a 48MP quad camera setup, 5x Hybrid Zoom aided by 20x digital zoom, Ultra-Dark Mode allowing users to enjoy ultra-clear night shots picking up details invisible to the human eye, and Ultra-Steady Video bringing ‘action camera’ level exceptionally clear and smooth video.
What’s Reno All About?
The OPPO Reno story began with the release of the first Reno Series in July 2019, which aimed to inspire youthful creativity. Tailor-made for young pioneers who wanted to chase dreams and express themselves, the OPPO Reno Series immediately empowered its users with its stylish appearance and innovative design.
OPPO believes that there is a different Reno for every user. That is, the original OPPO Reno Series gave free rein to users’ imaginations, empowering them to break through creative barriers. Reno defies definition, as every user will have their own unique Reno experience. OPPO also teamed up with artists from around the world to share Reno’s potential; revealing the playful, imaginative spirit that drives the Reno ethos. The Reno Series was launched as the catalyst for OPPO’s smartphone and creative development over the next ten years, and the soon-to-be-launched OPPO Reno2 Series will take this creativity one step further. It will challenge users to ditch clichéd photography techniques in favor of more fresh, thought-provoking camerawork.
Unleashing Users’ Creativity with Leading Technology
OPPO is all about pushing the boundaries of mobile photography, and the OPPO Reno2 Series will also be the first-ever OPPO handset to feature a quad camera setup. The phone’s innovative technology will allow users to break perspectives, opening their minds to new angles and possibilities, uninhibited by place or time – from vast plateaus to cramped city streets, or sundrenched beaches to dark, moonless nights.
As an old saying goes, “Life is a journey, not a destination.” Similarly, OPPO believes in not simply focusing on the creative result but also, the process. Valuing and enjoying this process can unleash users’ creativity more than ever before. Therefore, OPPO created a quad camera that provides a powerful toolkit for seeing things differently from all angles, allowing users perfect their perspectives on the journey to capturing remarkable moments in time. The quad camera provides a full focal length imaging system, offering a 5x Hybrid Zoom, ultra-wide-angle lens, and more. Three lenses of varying focal lengths will work in unison to create a unique 5x Hybrid Zoom effect from ultra-wide angle to telephoto, which will also fuse image technology to ensure a smooth, seamless zoom transition. The ultra-wide angle lens will provide an impressive 116° perspective, bringing you even more diverse pictures and photo themes.
The Reno 2F Series’ Ultra-Dark Mode covers an entire range of different night scenes, including bright city districts, dimly lit country nights and more. Even if light levels measure below 1 lux, it can elevate your photos beyond naked eye through hardware network-optimized AI noise reduction. Meanwhile, software dynamic exposure adjustments also secure optimal picture brightness allowing you to reveal objects in the night. The use of a built-in NPU speeds up picture processing, making it more convenient and easier to enjoy beautiful nights.
What's more, thanks to OPPO’s industry-leading Hybrid Image Stabilization technology, the Reno2 F Series’ Ultra-Steady Video can bring exceptionally clear and smooth video. Approaching the quality level of purpose-built action camera, regardless of users’ active lifestyles – jogging, skiing, cycling or traveling, the Reno2 F Series is ideal for users always on the move.
Defying the Photography Status-Quo
The Reno2 F Series’ unique multi-perspective capabilities will allow users to see things differently, which is why OPPO is also launching the “Challenge Your Perspective” campaign, calling on creators to use the OPPO Reno2’ F innovative imaging technology to boldly defy conventional Instagram photography by capturing new, fresh perspectives behind the lens. Stay tuned, as more details will be revealed on the launch date!
For more details, please contact
Muthoni Wachira, OPPO Kenya, PR & Communications Manager
OPPO is a leading global smart device brand. Since launching its first smartphone - “Smiley Face” - in 2008, OPPO has been in relentless pursuit of the synergy of aesthetic satisfaction and innovative technology, Today, OPPO provides customers with a wide range of smart devices spearheaded by the Find and Reno series, ColorOS operating system, as well as internet services such as OPPO Cloud and OPPO+. OPPO operates in more than 40 countries and regions, with 6 research institutes and 4 R&D centers worldwide and an international design center in London, OPPO’s more than 40,000 employees are dedicated to creating a better life for customers around the world.